EVERGREEN STAND MIXER LAUNCH
Senior Copywriter
Launched the Evergreen Stand Mixer featuring the first-of-its-kind, authentic walnut wood bowl. We positioned this Stand Mixer to be the freshest way to bring nature’s beauty into your kitchen—captivating consumers, exceeding sales expectations, and sparking a viral buzz across the internet.
Performance Stats:
-Sold out within a week of release
-Went viral with 2 billion media impressions
-Surpassed sales targets by 176%
Senior Art Director: Leah Roszkowski
Creative Director: Matt Mortimer